Color Pigment ColorActiv Cool Colors Press Release
Extreme Durability, High Reflectivity, Energy Saving and Increased Color Fade Resistance
Nationwide Protective Coating Mfrs., Inc. has recently introduced COOL COLORS with ColorActiv® Technology, a new color pigment system of Highly Reflective, Energy Saving Colorants with Excellent Fade Resistance. These color pigments were originally designed for Military applications. The reduction in surface temperatures provided stealth capabilities against thermographic heat seeking radars to Military vehicles and structures. This same technology is now available in ColorActiv Technology Pigments for most any of Nationwide Protective Coating Mfrs., Inc. Paint or Coatings from Concrete Stains to Wall and Roof Coatings. In fact, some dark colored roofing can attain a temperature of 190 degrees Fahrenheit or more. Why? It's because these materials absorb a large portion of the infrared radiation from the Sun. This heat buildup transfers inside the structure, increasing cooling costs. ColorActiv® Technology now allows for dark colors to have more reflectivity than ever before. This lowers the surface temperatures thus lowering heat transfer into the structure. These highly reflective coatings come in a variety of colors and custom color matching is also available. Depending on your color choice these coatings provide a reflectivity from 23% to 77%. Consider these ColorActiv improvements on your next coating job to improve the finish and extend the life of your coatings!